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Bright Horse Blogs
Get the latest and greatest information on Employee Experience, Customer Experience collated by experts in the Experience Management industry.


Oct 17, 20226 min read
Anonymous Surveys: Strategies and Considerations to Improve your Response Rate
In the past, we've spoken about the advantages and disadvantages of anonymous surveys. For the projects that Bright Horse support, we...


Jul 14, 20226 min read
Sentiment Surveys: The Experience Question Rotation Dichotomy - What is it and how to avoid
Running surveys is an art and a science but maintaining the balance can be hard. Read 4 ways to avoid the Survey Question Rotation Dichotomy


Jun 23, 20224 min read
Rail Strike: How Do You Measure Remote Employee Experience During Industrial Action?
As of Monday 20th June, talks broke down between rail officials and union leaders and so a week of cancellations and delays commenced for...


Mar 23, 20224 min read
Named Surveys: Advantages, Disadvantages And Best Practices For Better Response
In the IT industry, surveys are one of the most effective tools to understand the kind of experience your employees or customers are...


Mar 14, 20225 min read
Anonymous Surveys: Advantages, Disadvantages And Best Practices For Better Responses
Employee Experience is based on open and honest feedback, however, the problem occurs when employees do not wish to share their honest...

Mar 11, 20225 min read
CSAT: 5 Main Reasons Why Customer Satisfaction Surveys Aren’t Working In 2023
Customer Satisfaction or CSAT Survey responses are at an all-time low. This causes problems like ‘non-response bias’ leaving customer and...
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